I just got back from a trip to St. Louis, MO...where I had a run in with a friend of mine, Bob of Bob's Big Boy—one of great examples of character branding in advertising. He's cool and creepy with all his wholesome cartoon goodness. Bob has deeper meaning to me as of late, because I was recently involved in a job at work where we tried to spin him off in a science game called "Nano-boy's."
Legal kindly informed us that the resemblance (parody or not) was too similar, so we ended up swapping in another friendly character in his place. Anyway, here's to you, Bobs!